Nissan has become the first major manufacturer to build a car in
Nigeria in response to the Federal Government’s new Automotive Policy.
According
to a statement from Stallion Motors, Nissan representatives in Nigeria,
the inaugural vehicle, a black Nissan Patrol, rolled off the production
line at the Lagos assembly plant, marking a key milestone in the
company’s continued wave of expansion into the high-growth markets.
In
addition to the Patrol, Nissan also plans to produce the Almera and
NP300, starting in early May and followed by mass production in August.
With these three models, Nissan aims to be a significant player in the
Nigerian automotive sector.
Nissan is targeting significant growth
in Africa as the company builds momentum towards achieving its Power 88
goals, a commitment to reach 8% profitability by the end of fiscal year
2016.
Elsewhere in the world as part of the high-growth markets
strategy, plants have been opened in Mexico and Brazil with projects
underway in Indonesia, Thailand and China. Last year Nissan announced it
will be the first manufacturer to build cars in Myanmar, after the
opening up of the economy in the south-east Asian country.
The
first “built in Nigeria for Nigerians” Nissan Patrol follows the signing
last year of a Memorandum of Understanding for vehicle assembly in
Lagos between the Renault-Nissan Alliance and West African conglomerate
Stallion Group.
Since then, preparing for production in Nigeria to
global production standards has been achieved at a rapid pace, setting a
new benchmark in responsiveness and organisational agility.
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